From Seoul to soul—authentic beauty, your way.
AGASKIN FAQs

Let’s Take the Guesswork Out of Glow.

Whether you’re new to Korean beauty, exploring a new category, or curious about how AGASKIN supports global brands—we’ve got you. This page is a safe space to learn, understand, and ask questions freely.

Don’t see what you need? Get in touch here—we’re always happy to help.

General Questions

AGASKIN is a global Korean beauty platform that connects people and brands to skincare, makeup, and haircare rituals through education-first content, curated experiences, and soulful storytelling. We don’t just recommend products—we build meaningful beauty journeys that respect your goals, needs, and identity.
Not exactly. We don’t operate as a traditional e-commerce store. Instead, we curate and guide. We connect you with verified retailers and trusted brands so you can shop safely, and we provide education to help you understand how and why to use each product.
We don’t believe in hype, pressure, or product overload. We’re here for people who want to understand—not just consume—Korean beauty. Every product, blog, and brand partner is chosen for its story, quality, and category expertise across skincare, makeup, and haircare.
Nope. While skincare is where many people begin, AGASKIN is equally dedicated to makeup and haircare. We work with brands and consumers across all three categories—and we honour each as a standalone ritual or part of a complete beauty system.

Skincare FAQs

A ritual is a mindful, meaningful approach to skincare. Unlike a rigid routine, a ritual is flexible and designed to serve you. It might be 3 steps or 10. It’s about quality, not quantity—and doing what makes your skin feel cared for, not overwhelmed.
Start with the basics: cleanse, hydrate, protect. Our Blog has beginner-friendly guides and 3-step rituals. Or book a consultation with our team to get personalized product guidance that meets your lifestyle and skin goals.
Absolutely. Many AGASKIN-partnered brands are known for gentle, minimal ingredient lists (like Mixsoon or Purito). We avoid harsh actives, over-fragranced formulas, and trendy ingredients that lack long-term skin benefits.
Not at all. K-beauty’s strengths—hydration, barrier support, and gentle actives—work across skin types and tones. Our content, creators, and recommendations reflect the diversity of our global community.

Great question.

  • Toner balances pH after cleansing
  • Essence adds hydration and preps skin for absorption
  • Serum targets specific concerns like pigmentation or breakouts

Think of them as layers of care—not a checklist. Read more in our Beginner’s Guide to Rituals.

Makeup FAQs

Yes! K-beauty makeup is one of our specialties. We focus on skincare-makeup hybrids—products that offer coverage and nourishment. From cushion compacts to lip tints and skin-loving primers, we help you find formulas that feel good and look great.
Try a BB cream or cushion foundation with SPF, a tint for cheeks/lips, and a brow pencil. Korean makeup is known for soft finishes, radiant textures, and enhancing—not masking—your features.
Historically, the shade range has been limited—but that’s changing. We prioritize brands expanding into deeper, undertone-aware shade ranges. Our team is committed to helping you find complexion products that match your skin tone and style.
Yes—and many K-beauty products are ideal for this. Look for formulas with centella asiatica, niacinamide, or madecassoside. These ingredients calm, heal, and even out texture while giving a soft, non-cakey finish.

Yes. Our blog features how-to articles, product breakdowns, and technique guides—from the “glass skin” base to gradient lips. Coming soon: real-time classes and video series from AGASKIN artists.

Haircare FAQs

Korean haircare focuses on the scalp first, with products formulated like skincare—lightweight, hydrating, and gentle. You’ll find essences, ampoules, and bond-repair treatments designed to heal, not just style.

Brand & B2B FAQs

We partner with K-beauty brands ready to grow globally—without compromising their cultural essence. From storytelling to event design, we help you expand with intention. Learn more on our Services Page.

Yes. Whether you’re skincare-only, makeup-first, or haircare-led, we offer tailored support and positioning for each category. We also help brands bridge categories authentically when it makes sense.

We offer:

  • Cultural translation and brand storytelling
  • Retail buyer prep and education decks
  • Influencer ambassador programs
  • Global Event production
  • Market-entry strategy and content co-creation
No. We protect and elevate your identity—we don’t rewrite it. We work with your team to ensure your core values remain intact as you reach new audiences.
Yes. We partner with creators who align with your brand values and understand your category. It’s not just about numbers—it’s about real alignment and long-term impact.

Events, Community & Consultations

We produce immersive, education-first experiences—from ritual circles and masterclasses, to brand launches and wellness pop-ups. Events happen in person and online.

Easy. Visit our Contact Page or Book a Ritual Session. You can also sign up for our newsletter to hear about events, product drops, and new blog articles.
We love thoughtful questions.

Still curious?

Reach out to our team here, or DM us on Instagram. We respond with care—not canned answers.

Contact Us to start a conversation