No pressure. No perfection. Just thoughtful guidance and curated support to help you explore K-beauty across skincare, makeup, and haircare—at your own pace.
Rituals for Skin. Strategy for Brands. Radiance for All.
AGASKIN is a Seoul-based K-beauty agency offering brand strategy, market entry consulting, retail partnerships, and event production for Korean beauty brands expanding into Europe, the UAE, and Africa. Founded by Fama Ndiaye, a K-beauty strategist with 10+ years of Seoul-based experience, AGASKIN helps brands navigate new markets with cultural fluency and commercial precision. Whether you’re a founder launching your first international retail partnership or a brand ready to scale across Africa and the Middle East, AGASKIN builds the bridges between Korean beauty and the world.
For Beauty Lovers
K-Beauty Consumer & Brand Services
Your beauty questions, answered with intention.
K-Beauty Consultations
Whether you’re a skincare minimalist, a cushion compact newbie, or figuring out Korean scalp care—this is for you. Our virtual or in-person sessions are led by category specialists who’ll help you understand what works for your skin, lifestyle, and budget.
What’s included:
- Personal intake (skin/hair/makeup goals, concerns, and lifestyle)
- Ingredient education and product category explanation
- AM/PM routine planning (for skin, hair, or both)
- Optional follow-up session for refinements
Available via video call or at select global events
Investment: $65 | 45 minutes
Not sure what to try? We’ll guide you.
Product Curation & Education
We create custom product pathways across skincare, makeup, and haircare that align with your needs—whether it’s barrier support, melanin-safe foundations, or bond-repair essentials.
You’ll receive:
- A personalized PDF ritual guide
- Ingredient notes and usage timeline
- Links to verified retailers (by region)
- Optional check-in after 2 weeks
Starting at $30
Learn with community. Glow with context.
K-Beauty Workshops
Join AGASKIN at our digital and in-person experiences, where we slow down beauty and explore what really matters. Sessions are open to all and rooted in ritual, culture, and connection.
Topics include:
- “Makeup Meets Skin: The K-Beauty Hybrid Advantage”
- “Barrier Repair 101: Skincare for Every Tone”
- “Scalp Care is Self-Care: Rituals from Root to Crown”
- “Intro to Cushion Foundations & Color Matching”
- “K-beauty for Men, Minimalists & Beginners”
Held in Paris, Seoul, Dubai, Cairo, and online
Available for individuals, brands, corporate wellness and creator partnerships
For Korean Beauty Brands
Your global story starts here.
AGASKIN partners with visionary Korean brands across skincare, makeup, and haircare who are ready to expand globally—with soul, not shortcuts.
We’re not just distributors. We’re educators, storytellers, and strategic allies.
We help your brand be understood—everywhere.
Brand Positioning & Strategy
A great product isn’t enough. You need a message that resonates globally and protects your cultural essence.
Services include:
- Global brand audit
- Ritual-first positioning and category messaging
- Founder/brand origin storytelling
- Cross-cultural content development (English, French, Arabic)
Ideal for brands launching new lines or entering new markets
We make your products feel personal—not foreign.
Market Entry & Community
From ingredient education to campaign strategy, we help your audience understand and connect with your product values—especially in markets where K-beauty is still emerging.
Includes:
- Training manuals for retail and brand teams
- Localized content and digital playbooks
- Influencer education kits and user guides
- Translation that explains, not just converts
This is what builds real loyalty—not just visibility.
Step into global markets with presence and purpose.
Events & Brand Activations
We design and host experiences that move beyond product demos—offering emotionally intelligent, culturally rich events that inspire trust and awareness.
Events include:
- Press and influencer gatherings
- Pop-up retail activations
- Masterclasses with estheticians and artists
- Brand storytelling exhibitions
- Private ritual workshops
Hosted in Paris, Seoul, Dubai, Cairo and more
Because representation is strategy.
Influencer Partnerships
We match you with aligned creators—not just for numbers, but for narrative. Our influencer partnerships are about authentic connection and long-term resonance.
Support includes:
- Creator mapping by category and region
- Storyboard co-development
- Event + content collaborations
- Long-term ambassadorship support
- Cultural alignment audits
Our network includes beauty educators, dermatology pros, makeup artists, and niche voices across the globe.
Our Approach Philosophy:
Everything we offer—whether for individuals or brands—is built around:
- Deep listening
- Cultural care
- Thoughtful education
- Sustainable strategy
Because true beauty is a relationship, not a transaction.
Let’s Begin
Whether you’re discovering your first essence, launching a heritage haircare line, or just ready to understand K-beauty differently—AGASKIN is your guide.